DIGITAL PERFORMANCE MARKETING MANAGER (M/F/D)
FULL TIME

Platomics is dedicated to bringing the power of personalized medicine into everyday healthcare by making genetic testing easy and affordable. For this purpose, our team applies the most advanced computing technologies to enable big data processing and analysis in healthcare. We are a vibrant team, with backgrounds in bioinformatics, genetics and software development.

As a Digital Performance Marketing Manager, you are responsible for setting up and running a set of interfaces, apps, and web tools to develop, strategically plan and efficiently implement a cross-functional digital growth strategy for cost optimization in all Platomics-related digital communications.

 

As a Digital Performance Marketing Manager you have the following responsibilities:

  • Develop, plan, execute and continuously improve a systematic process centered around the modern consumer journey that unifies marketing, sales, operations, and IT to increase website traffic across multiple channels (such as web interface, analytics, CRM, newsletter automation, digital campaigns, etc)

  • Development, customization and implementation of Content Management Systems optimizing and maintaining the SEO, and its integration with Web Analytics, CRM, and more tools.

  • Monitor and ensure an increase of the organic traffic growth (website and digital channels), ranking & visibility improvements, and website performance with respect to conversion rate optimization (SEO, SEA, CRO).

  • Setup, administrate and manage web tools in our digital communications ensuring a seamless customer experience.

  • Work with first- and third-party data to establish, monitor and delivery of customized executive reports of the KPIs by using web analytics and sophisticated tools in order to uncover areas for improvement and growth, observing best practices, engagement, and costs minimization.

  • Work on cross projects & collaborate with team members
     

Required Qualifications:

  • Proficient knowledge of Web Analytics, CRM, SEO/SEA, Cookies Management, CMS, Newsletter tools, CRO.

  • At least 5 years of experience in planning, executing and measuring digital/growth marketing strategies.

  • Solid project management skills: ability to lead and collaborate with cross-functional partners, prioritize high impact activities, and keep complex projects moving forward.

  • Ability to quickly understand requirements, think outside the box and provide creative solutions.
     

Preferred Qualifications:

  • Bachelor or Master´s degree in engineering, business, marketing or similar. 

  • 8+ years’ experience in growth marketing, SEO and CMS.

  • An understanding of customer journeys to establish growth marketing methods and processes.

  • A data-driven mindset to grow our communications’ KPIs.

  • Excellent spoken and written language skills in English is a necessity. German spoken skills are an advantage.

  • Ability to balance analytical acumen and creative thinking.

  • Great at building close, strong and harmonious relationships with cross-functional teams.

  • Organizational abilities.

  • Excitement for an innovative, changing and learning culture.
     

We offer:

  • An interdisciplinary and dedicated team

  • Opportunity to work on cutting-edge technologies

  • A flexible work schedule
     

You’ll earn an appropriate salary starting at EUR 49.000 gross per year (IT-KV). Willingness for over-payment is given for candidates with proper experience and/or qualifications.

The Platomics office is very conveniently located close to Praterstern, easily reachable via U1, U2, S-Bahn and ÖBB. We offer flexible working arrangements.
 

If you are interested in strengthening our team, please e-mail your CV.
 

Apply via: careers@platomics.com or call +43 660 710 93 70